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About
Spectrum
For Spectrum Business, we developed a “No Nonsense Approach” to highlight the straightforward benefits of running your business with Spectrum. Led by our no-nonsense business guru, the campaign brought a humorous and approachable voice showcasing benefits like no hidden fees, no contracts, no added phone taxes, and no termination fees.
The campaign positioned Spectrum as a partner that helps small business owners spend less time dealing with the fine print and more time running their business.
The campaign positioned Spectrum as a partner that helps small business owners spend less time dealing with the fine print and more time running their business.
CD: Adam Lowrey, Nathan Crow
Copywriter: Ashley Garmon
Senior AD: Nicole Streeter
Agency: RPA
Copywriter: Ashley Garmon
Senior AD: Nicole Streeter
Agency: RPA
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